News

WINK+ celebrates NS50 Scan special NS50 QR code on 30 June to get 50 WINK+ points

June 2017

To celebrate NS50 Free Travel Day on 30 June 2017, WINK+ will be giving away bonus 50 WINK+ points to commuters who scan a special NS50 WINK+ QR code on the day. To get the bonus 50 WINK+ points, commuters simply need to scan the special NS50 WINK+ QR code from digital iView screens located…

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XCO celebrates our First Anniversary!

March 2017
XCO First Year Anniversary Main Photo

XCO, a wholly owned subsidiary of SMRT Commercial, held our first anniversary celebration on 2 March 2017 at FOC Sentosa to thank our partners and clients for their support, and also to market our integrated media, properties and marketing services and products. We presented our online and offline solutions showcasing how clients can activate WINK+…

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Circles.Life’s roadshow roves on XCO’s OptiMax

February 2017

XCO advertiser, mobile telco Circles.Life, launched their latest brand campaign with a cross-platform media buy with XCO Media+. The campaign’s media buy consisted of advertisements in train stations and buses, as well as our OptiMax trucks for their activations. To target millennial consumers, Circles.Life activated the OptiMax truck for acquisition activities at Century Square, Raffles…

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XCO wins NAC’s A List Singapore

February 2017

The X Collective (XCO) has been appointed to produce the National Arts Council’s (NAC) A List Singapore after an open tender pitch that took place in August 2016. Continuing to helm the magazine as editorial director is veteran playwright Michael Chiang. A List Singapore is Singapore’s first multi-platform arts and culture guide, which includes comprehensive…

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